YouTube video ads are a way of advertising video content on YouTube or searching for results to maximize reach. Youtube video advertising helps to reach potential customers while watching.
This video playing before a user views another’s video or showing up in YouTube search results for people to watch in full. Unlike other social media platforms, YouTube provides an attractive and clearly recognizable experience to the people through videos. As a social media platform, it allows your business to attach directly to the customer.
Types of youtube ads
- Skippable youtube ads
- Non-skippable youtube ads
- Display ads
- on-video ads
TrueView is an advertising format that the advertiser is charged if the user views the advertisement, and if the ad was skipped, the advertiser isn’t charged. The interesting thing about TrueView is that it is safe and cheap for the advertiser.
Non-skippable YouTube ads can’t be skipped and must be watched to reach access to a YouTube video. The time limit of such an ad is 15 to 20 seconds. Earlier non-skippable ads were 30 seconds, but YouTube shortened the duration to improve the watching experience.
Display ads appears on the side of a viewer's video, above the video suggestions list. With display ads, users find more about the product or brand while playing a video or browsing suggested videos.
Non-video ads are compact advertisements that will use visuals, text, or both. They will contain advertisements or simple branding efforts to get viewers to click on your ad and visit your website.
Hatchex team works together to bring more leads to your business and convert them to customers. On the whole, our team will listen, build, launch, and grow your online presence.
As a marketing agency, generally, we will evaluate your website traffic, determine the best online advertising platforms to invest in, and regularly maintain the stability between your video marketing activities and their results. Grow your business with YouTube Ads today
